After Black Friday, Comes #GivingTuesdaySA.

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On 1 December 2020, following the widely recognized shopping events Black Friday & Cyber Monday, #GivingTuesday kicks off the charitable season when many individuals focus on their holiday & end-of-year giving.

Harnessing the power of social media & collaboration, #GivingTuesdaySA encourages individuals and non-profits alike to reach out to their communities, with the aim of creating meaningful social change and spreading goodwill.

In 2019, The Giving Tuesday movement raised over $518M globally in 24 hours, expanded 60 countries worldwide, boasted 20 Billion social media impressions and was mentioned over 950 000 times.

“When so much attention is given to what makes us different, generosity is what brings people of all races, faiths, and views together. Generosity is our individual power to make a positive change in the lives of others and is a fundamental value we can all act on”  says #GivingTuesdaySA lead, Laura Parker.

Laura Parker

Join BackaBuddy in celebrating #GivingTuesdaySA

This is how you can get involved:

  • Donate to a cause you’re passionate about by visiting
  • Crowdfunding campaigns are 350% more likely to be successful if shared on social media, visit BackaBuddy on Facebook and help create awareness for a campaign that inspires you! Don’t forget to hashtag #GivingTuesdaySA.
  • If you’re a non-profit or community organisation, register on BackaBuddy to raise funds for various needs you might have on #GivingTuesday!
  • Individuals are also encouraged to create a crowdfunding campaign to support their favourite charity on #GivingTuesdaySA. Set your fundraising target, share your personal story and introduce your cause to your networks!

For more information about BackaBuddy, email

What else can you do to give back on #GivingTuesday

Whether you dedicate #GivingTuesday to helping a neighbour or stranger out, volunteer your time or donate funds to a good cause, every act of generosity counts!

Children can also join the youth-led social change activation movement #GivingTuesdayKids and log their act of service.

Learn more about #GivingTuesdaySA on their website or email

Follow Giving Tuesday on social media: @GivingTuesdaySA

Zane Groenewald & Monique Weich (BackaBuddy) with Laura Parker (#GivingTuesdaySA)


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